FOR IMMEDIATE RELEASE
June 22, 2017
Amanda Marr, amarr@leadingage.org, 202-508-1219

LeadingAge is pleased to announce the launch of the LeadingAge Center for Workforce Solutions, which will focus on workforce resources for the aging services field. The center features promising practices, ideas for key partnerships, tools to calculate turnover, member testimonials, podcasts, policy news, and more.

The decision to create the center stems from conversations with members across the country who are facing enormous workforce challenges. Recent survey results from LeadingAge’s 6,000 members reinforced this decision.

An insufficient number of qualified applicants for vacancies was cited as a top challenge by 83.7% of respondents. Respondents also reported that competitive wages (65%) and staff turnover (63%) were pressing concerns.

“LeadingAge has made it a strategic priority to address these challenges,” said Katie Smith Sloan, president and CEO of LeadingAge. “We’re excited to find solutions for the aging services field and provide ways for the workforce to grow and succeed.”

The LeadingAge Center for Workforce Solutions will be directed by Susan Hildebrandt, vice president of workforce initiatives.

The goal of the Center for Workforce Solutions is to reposition the field of aging services to attract and support a quality workforce at all levels. It includes the following strategies:

  • Framing/messaging working in aging services.

  • Gathering promising practices.

  • Supporting and developing workforce policy at the state and federal levels.

  • Developing key partnerships around this issue.

The center plans to collaborate with traditional partners, such as community colleges, as well as non-traditional partners, including businesses, to find practical solutions to workforce challenges.

“We need to develop messaging that portrays the aging services workforce as a valuable and critical profession,” said Susan Hildebrandt, vice president of workforce initiatives. “We need to demystify aging and aging services and convince prospective workers that these really are the jobs of the future.”