LeadingAge magazine January/February 2013
More than just “market research,” a good community needs assessment is an important step in developing new services as consumer needs change. Here is a look at how some providers are learning about consumers and re-imagining their futures.
Excellent service to consumers is the goal of all long-term care organizations. And there are as many ways to approach it as there are providers. Three LeadingAge members show how they are striving for this goal.
Choice cannot be something reserved only for affluent consumers. How are affordable housing providers giving residents creative service options and a sense of control over their lives?
Providers are using social media to reach more potential residents or clients, build goodwill for their communities, raise funds and increase socialization among residents and families.
The LeadingAge Engaging Consumers Cabinet is charged with finding ways to make providers the most trusted guides to the complexities of aging services. Its leaders explain their priorities.
A place “where grown-ups can keep growing,” Next Avenue is a website to help consumers 50 and over live life to the fullest, with help from a group of distinguished content providers, including LeadingAge.
Meet some of the elders who come from all walks of life and bring tremendous histories, wisdom and energy to their communities, along with the dedicated staff who make our work possible.
A long-time relationship between this provider organization and a university gerontology program led to a unique one-year experiment in “immersion research” for one student.
Long-Term Care, Through a Consumer’s Eyes
Understanding Consumers: Providers Embrace Endless Effort
When We Are the Consumers
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