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Consumer Research rssfeed

Up-to-date research on current and future consumers, and how their characteristics affect their expectations and experiences of aging.

Preparing Next 3 Generations of Consumers

Along with the current "GI Generation" that is currently utilizing aging services, LeadingAge members should be interested in and preparing for 3 generations that soon will impact their organization’s work: 1. Members of the "Silent Generation," who are aged 64-84 and who are beginning to purchase long-term services and supports. 2. The "Baby Boom Generation," the first of which begins to reach reach retirement in 2011. 3. The younger "Generation X," aged 33-44, which will follow the baby boomers into retirement. 

Demographics
 

Featured Content


Study: Stroke Rates Declining

Stroke rates and death from strokes are falling, according to a new study in the Journal of the American Medical Association (JAMA).

New Census Data Offers Insight on The 65+ Demographic

The U.S. Census Bureau recently released a report, funded by the National Institute on Aging (NIA), that offers a comprehensive look at the nation's population aged 65 and older, comprising 40.3 million in 2010. The data offers interesting insights to providers of long-term care.

PBS NewsHour: 6 Tips For Averting America's Looming Long-Term Care Crisis

On Monday, November 4th, the SCAN Foundation and PBS NewsHour brought together a panel of 6 experts on long-term care to discuss proven models of care, domestically and internationally, and possible solutions for gaps within our current system.

How Much Will Consumers Pay for Technology?

Few providers of aging services question the usefulness of technologies that enhance independence and quality of life among older people. But, are older consumers willing to pay for these technologies?

Writing a Social Media Will

Does your will include instructions about your various social media accounts? Chances are, the answer is "no." But if you're an avid user of site like Twitter, Facebook or LinkedIn, you may want to check out the U.S. government's guidelines for creating a social media will.