A survey conducted to determine senior consumers’ attitudes and perceptions about advertising targeting seniors suggests that we should always consider carefully how we portray seniors in advertising and marketing material.
Aon Association Services, and their carrier partner Zurich, presented a webinar to discuss the program designed specifically for not-for-profit senior care providers.
On July 9, 2014, Steve Stang of CliftonLarsonAllen spoke at a U.S. Senate Special Committee on Aging roundtable discussion on how to strengthen the Medicare program by improving audits and reducing improper payment rates.
Gate, a continuing care retirement community in Voorhees, NJ, needed
flexibility in its strategic planning to fulfill its mission that wasn’t
provided in its bond mortgage. A refinancing solved the problem.
The rapid growth of the aging population provides the U.S. with a wealth of highly educated seniors who can continue to contribute to the economy, said economist Arthur Laffer. Laffer gained prominence during the Reagan administration as a member of President Ronald Reagan’s Economic Policy Advisory Board.